If there’s one thing that all the analysis of the Millennial generation agrees on, it’s that working Millennials care about purpose over just their paycheque.
“Giving your young employees a purpose will enable them to envision a future with your company … If an organisation is unable to map out a road plan, a purpose of employment, it will unfortunately notice a high 0-2 year turnover” explains Prof. Karl Moore.
Considering Millennials will make up more than 75% of the global workforce in less than five years, effectively communicating your organisation’s raison d'etre is becoming more important every day. Well written vision and mission statements can be two of your most useful assets to do so.
Along with defining purpose, these statements can also help align your organisation – speeding up decision making and lessening the chances of projects operating at odds with your company’s real goals.